This might be a weird thing to say, but nothing does it for me quite like a well done TV commercial. I’ve enjoyed television ads so much (the good ones anyway) in my life that I even decided to study the subject of advertising when settling on a major in college. This wasn’t a smart move on my part as I quickly learned, upon studying the subject and looking beyond the catchy TV ads, that there are so many other not-so-cool things about the advertising profession in the modern world.
Having said that, I still love a bad-ass, inspiring or otherwise highly memorable ad. So with today being the official start of March Madness 2015, it seems like a perfect time to revisit the greatest ad campaign, in my opinion, to ever be associated with the event. Not surprisingly, it was NIKE who came up with the brilliant Bracketville concept that made the NCAA Tourney feel like it was something out of Peter Pan’s Never Never Land.
Soccer Therapy 